White Papers

The Client

Robin Ashfield, Director, Percussion Play

The problem the client was having:

The client is a manufacturer of outdoor musical instruments and wants to increase their sales in the USA and create high quality content for their website.

The solution I was able to offer:

I produced well researched and referenced white papers that highlighted the benefits of music across a range of areas. The primary objective of the white papers was to lend more weight to the Percussion Play website as a resource and to provide the Sales and Marketing Director with information that could be repurposed for conference notes, presentation decks and brochures.

The impact this had:

The client was very pleased with the white papers and I was asked to help to coordinate and execute a highly successful national PR/Marketing campaign that involved writing and publishing articles in national magazines. I continue to work with Percussion Play and am very proud to be working with them.

"We have already seen an upturn in search results and positive responses directly as a result of Vicky's endeavours and look forward to more of the same."

You can read the white papers here: https://www.percussionplay.com/white-papers/